HairBoutique Blog

Since Amazon.com blazed the trail in 1995 by encouraging customers and visitors to post feedback on its vast offering of online products, more than 5 million consumers have posted tens of millions of reviews on the site.  When Amazon opened the feedback game, most websites followed and its impossible to even estimate how many millions of reviews exist across the web.

Rock Band Playstation 3

A key question has always been how authentic the reviews actually are.  Even when websites require registration to validate consumers creating reviews, it doesn’t guarantee that there’s not hidden motives.

This is definitely the case in the hair, beauty and fashion retail world where all types of products are constantly reviewed by a wide range of consumers.   Some experts question the validity of product reviews with concerns that as advertisers and manufacturers are scrambling for recession dollars they are posting “fake” reviews.  Is that possible?

Apparently so.  Luckily the FTC is keeping a close eye on this issue and recently went to battle with a PR Firm suspected of posting fake reviews of client’s video games.  The PR firm decided to settle with the FTC rather than to risk a PR nightmare of media headlines. Continue reading “Are Fake Consumer Reviews A Serious Problem On The Web?” »

Documentary Film Entries – Due September 1 for 2010 Oscars®

Beverly Hills, CA — Wednesday, September 1, is the deadline for documentary filmmakers to submit their short subject and feature documentaries to the Academy of Motion Picture Arts and Sciences for consideration for the 83rd Academy Awards®.

Each completed entry form must be accompanied by supporting materials, including an English-language synopsis of the film, a list of film credits, filmographies of the director(s) (and producer(s), when applicable), 30 DVD copies of the film, and proof of seven-day qualifying exhibitions.

To be eligible in the Documentary Feature category, a film must complete a seven-day commercial run in both Los Angeles County and in the Borough of Manhattan in New York, between September 1, 2009, and August 31, 2010.

In the Documentary Short Subject category, a film must complete a seven-day commercial run in a theater in either Los Angeles County or in the Borough of Manhattan in New York, between September 1, 2009, and August 31, 2010.

An extension of the eligibility period to September 30, 2010, may be granted only if legal contracts are in place with exhibitors guaranteeing that films will complete their qualifying commercial runs before the extension deadline. In those instances, the contracts and all other required materials must still be submitted before the September 1 deadline.

At the 82nd Academy Awards this past February, “Music by Prudence” and “The Cove” won in the Documentary Short Subject and Documentary Feature categories, respectively.

Additional information about the documentary awards categories may be obtained by contacting assistant awards coordinator Michelle Ayala at (310) 247-3000, ext. 117, via e-mail at mayala@oscars.org, or by visiting http://www.oscars.org/awards/academyawards/rules/rule12.html.

The 83rd Academy Awards nominations will be announced live on Tuesday, January 25, 2010, at 5:30 a.m. PT in the Academy’s Samuel Goldwyn Theater.

Academy Awards for outstanding film achievements of 2010 will be presented on Sunday, February 27, 2010, at the Kodak Theatre at Hollywood & Highland Center®, and televised live by the ABC Television Network. The Oscar® presentation also will be televised live in more than 200 countries worldwide.

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ABOUT THE ACADEMY

The Academy of Motion Picture Arts and Sciences is the world’s preeminent movie-related organization, with a membership of more than 6,000 of the most accomplished men and women working in cinema. In addition to the annual Academy Awards – in which the members vote to select the nominees and winners – the Academy presents a diverse year-round slate of public programs, exhibitions and events; provides financial support to a wide range of other movie-related organizations and endeavors; acts as a neutral advocate in the advancement of motion picture technology; and, through its Margaret Herrick Library and Academy Film Archive, collects, preserves, restores and provides access to movies and items related to their history.

Through these and other activities the Academy serves students, historians, the entertainment industry and people everywhere who love movies.

FOLLOW THE ACADEMY

www.oscar.com
www.oscars.org
www.facebook.com/TheAcademy
www.youtube.com/Oscars

More Information

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Elin Nordegren, the now former 30 year old Mrs. Tiger Woods has finally spoken out to People Magazine about what really happened when she discovered the news of his many affairs.   It has been reported that her hair fell out due to stress and she suffered insomnia along with weight loss.

(Image of Elin Nordegren – Former wife of Tiger Woods – DC Media – All Rights Reserved)

It’s no surprise Elin’s hair fell out in light of the many traumas she has suffered through over the past nine months after his famous crash in his SUV near his house.  When anyone goes through a series of major life changes like Elin has, it can seriously impact their physical well-being including loss of appetite, weight loss, insomnia and extreme mental stress.

Telogen Effluvium

When someone undergoes a major life changing stress such as a death or divorce in the family, major weight loss, physical illness or other traumas a significant number of hairs on the head which are in the growing cycle are suddenly pushed into the resting phase.  Within a few weeks or months after the traumatic experience occurs the hair pushed into the resting phase may fall out.

Although this may seem to be a sudden event triggered by such simple actions as washing, combing or styling the hair, it actually is part of a hair loss condition known as Telogen Effluvium.  This stress related hair loss condition is tied to physical and mental stress.  Although anything is possible, Telogen Effluvium hair loss usually happens over a period of weeks or months and not overnight. Continue reading “Elin Nordegren’s Hair Fell Out From Stress – Telogen Effluvium Or Alopecia Areata At Play?” »

Naomi Watts is the gorgeous blonde, blue-eyed face of Ann Taylor for their fall 2010 ad campaign. The collection Namoi is wearing is inspired by the Ernest Hemingway book “A Moveable Feast.”

Naomi Watts – The New Face Of Ann Taylor

If you’re surprised to see the gorgeous Naomi as the face of a retail store known for their super conservative boring fashions then get ready to have your socks blown off.

(Image of Naomi Watts – July 2010 at Salt Premiere – DC Media – All Rights Reserved)

The quiet conservative Ann Taylor (the company also owns the Loft chain) you used to know has left the building.   Signing the stunning Naomi as the celeb spokesperson is just one aspect of an extreme makeover which is happening at the aging retailer.

Note: Ann Taylor was never a real person. The chain is named after a bestselling shirt dress style.

Ann Taylor’s New Creative Director

Ann Taylor has a new creative director (who joined the retailer in 2008) who hails from major successes for Gap, Banana Republic, Club Monaco and Abercrombie & Fitch.  Her name is Lisa Axelson and she’s bringing her own brand of freshness to the company.  The ultimate goal?  To appeal to a younger, more stylist shopper. Continue reading “Naomi Watts Is Gorgeous Face Of New Ann Taylor For Fall 2010” »

In the early days of HairBoutique.com back in 1997 we brought in a new line of organic hair care which at the time was also available at Whole Foods.

Although the aroma was wonderful and the ingredients were very pure and hair healthy, the shampoo had virtually no lather.

The first few times I used the shampoo I was concerned thinking there was something wrong with the product.  After doing my homework I realized there was basically no chemical additives which caused lathering.

DevaCurl No-Poo Zero Lather Conditioning Cleanser 12 fl oz

In essence, the lack of lather was a very good thing for my hair and it showed.  Unfortunately, many of the HairBoutique.com Marketplace customers were also upset at the lack of lather.

The product, even though it was very gentle for tresses, did not sell well at all.  Eventually the product was taken off the market.  Was it because of it’s lack of lather?  Maybe. Continue reading “Lather May Be Hazardous To The Health Of Your Hair” »